Terms and conditions

Version 26 October 2026

These Terms cover your use of Elevate Golf and the personalised Tips bought and sold through the platform. They include the rules for Players, Guardians and Coaches, payments, cancellations, refunds and account closure.

1. About these Terms

1.1 Elevate Golf is operated by Elevate Golf International Limited, registered in England and Wales under company number 15579950. Our registered office is 1 Warner House, Harrovian Business Village, Bessborough Road, Harrow, Middlesex, HA1 3EX, United Kingdom. In these Terms, “we”, “us” and “our” mean that company.

1.2 The “Platform” means our app, website and related services. A “Player” is a person seeking golf advice. A “Coach” is an independent professional authorised to provide it. A “Guardian” is a parent or legal guardian with authority to act for a Player under 18. The “Purchaser” is the adult Player or Guardian who approves a purchase.

1.3 A “Tip” is personalised advice prepared or selected and tailored by a named Coach for one Player’s golf game. A “Tip Request” is the Player’s request. An “Offer” is a Coach’s proposal in response to a posted request. A “Tip Record” is the video, audio or written material in which the advice is delivered. Tips are focused services, not an ongoing coaching relationship or an unlimited conversation.

1.4 These Terms form your agreement with us when you accept them. Each purchased Tip also creates a service contract between the Purchaser and the named Coach. The version accepted for a purchase governs that purchase. Updated Terms do not retrospectively change an existing purchase.

1.5 Our Privacy Policy explains personal-data use, including health information and account deletion. Our Cookies Policy explains cookies and similar technologies. Accepting these Terms does not give blanket consent to marketing, health-data processing, promotional use of your content or external AI sharing. We obtain separate permission where required.

1.6 Nothing in these Terms removes rights that cannot lawfully be excluded or limited. Clauses 7 and 8 contain the cancellation and refund rules; there is no separate refund agreement. The additional Coach terms are in clause 10.

2. Eligibility and accounts

2.1 Players must be at least four years old. Players aged 4 to 12 are Junior Players; those aged 13 to 17 are Teen Players. All Players under 18 need the applicable Guardian arrangements in clause 3. Coaches must be at least 18.

2.2 Availability depends on country, eligible Coaches, payment-provider and app-store arrangements. Available options are shown during registration and purchase. You must not use the Platform to evade applicable sanctions or legal restrictions. Provider restrictions can also limit availability.

2.3 Register using accurate information, including your date of birth and country, and keep your details current. You may use the supported email, Apple or Google sign-in route. We may verify age, identity, qualifications or permissions where needed. False or misleading information can lead to restriction or closure.

2.4 Accounts are personal and cannot be sold or transferred. Do not create duplicate accounts to obtain rewards, evade restrictions or manipulate reviews. Use the authorised Player and Coach roles within your account.

2.5 Keep your login credentials secure and report suspected unauthorised access promptly. We, Elly and support will never ask you to send your password by email, WhatsApp or another message. Guardians must use the authorised linked-account route rather than exchange passwords. Your responsibilities do not remove ours.

3. Players under 18 and Guardians

3.1 A Guardian accepts these Terms in their own name for a Junior Player’s participation. Teen Players use linked Guardian arrangements. The child is not the payment account holder and does not give an indemnity under these Terms.

3.2 Required Guardian verification, participation permission and data consent must be completed before an under-18 Player uploads media or posts a request. A Junior Player cannot have an active personal profile before those steps. A Teen may browse where permitted while the Guardian link is pending, but cannot upload, post or purchase until the required permissions are valid.

3.3 Every under-18 purchase requires the Guardian’s approval of the particular Coach, request, price, currency and delivery deadline. This purchase approval is additional to the participation and health-data permissions required before sharing information.

3.4 Guardians can review the child’s information, withdraw consent or request deletion through the app or privacy@elevategolf.com. Processing that depends on withdrawn consent stops without waiting for the account-deletion wind-down. Financial obligations, statutory rights and justified record retention are considered separately.

3.5 The Platform does not provide general direct messaging between users. Do not seek private contact with a child or move an exchange outside the permitted Platform functions. We do not use under-18 information or media for advertising, commercial audience reports or general-purpose AI training.

3.6 Guardian enquiries can be sent to privacy@elevategolf.com or by WhatsApp to +44 7867 222250. We aim to reply to Guardian messages within 24 hours. The number does not accept voice calls and is not general customer support. Do not send child media, health information, identity documents or passwords in an ordinary WhatsApp message.

4. Requesting and buying a Tip

4.1 You can send a request to a selected eligible Coach or post a request for Offers. Posting is free and does not commit you to a purchase. Before posting, we explain which eligible Coaches can see the request and the information included. This audience may include permitted profile information, recordings and health information where the required permissions are in place.

4.2 Before you buy, we show the named Coach, their required trading identity and contact details, the all-in price and currency, and the exact delivery deadline. Review and correct the request before confirming. A Match % helps compare compatibility; it is not a quality rating, safety certification, guarantee of results or a choice made on your behalf.

4.3 The Tip contract forms when the required approvals and eligibility checks pass and payment authorisation succeeds. There is no routine second Coach acceptance. By making an Offer or making services available, the Coach commits to fulfil eligible purchases under these Terms.

4.4 The deadline shown before purchase is the commitment for that Tip. Direct requests use the displayed window from successful authorisation. Posted requests use their displayed due time and purchase cutoff. An Offer round or historical response average does not replace that deadline.

4.5 A Coach must manage availability before purchase. If a request is outside the Coach’s scope, raises a safety concern, contains unclear information or has unusable media, we arrange an appropriate correction, cancellation or replacement route. Any new purchase requires fresh approval and authorisation. A Coach cannot routinely cancel an accepted purchase simply because they have changed their mind.

4.6 A Tip addresses the main golf issue in the request. The Coach may use original or lawfully held reference material as part of a personally tailored response. Storage allowances and enabled features are shown in the app. Purchased access remains subject to the privacy and content rights in these Terms.

5. Payments and pricing

5.1 Supported payment methods are shown at checkout. Stripe and PayPal process supported payments, subject to country, distribution-channel and provider eligibility. The relevant provider’s processing terms also apply. We do not receive or store your full payment-card details.

5.2 The Coach is the supplier and payment recipient for the Tip. You see one all-in purchase price, including applicable taxes and disclosed adjustments. We do not add a separate processing charge to that price. Your bank or provider may impose its own currency-conversion or other charges.

5.3 Checkout authorises the purchase amount. An authorisation is a temporary hold, not a completed charge. Payment is taken when the Tip is delivered to you, not merely when it is ready. Bank settlement to the Coach happens separately under the provider’s arrangements.

5.4 We provide a saveable purchase confirmation identifying the Coach, request, price, currency, deadline, cancellation information and applicable Terms version. A later payment receipt is separate. Elevate’s VAT number is GB488650344; tax documents reflect the actual supplier and transaction.

5.5 If an authorisation expires, we ask for approval of any replacement authorisation. We do not silently change the price. Payment capture and delivery must be coordinated. If money is captured without successful delivery, we correct the delivery or reverse or refund the payment as appropriate. A payment failure does not extend the promised deadline or remove a cancellation right.

5.6 Tips are bought individually. A promotion applies only on its stated conditions. Where more than one discount applies, only the largest applicable discount is used. Codes have no cash value. A change cannot retrospectively alter a confirmed purchase. If a genuine pricing error prevents fulfilment, we explain it and release the hold or refund captured money, subject to your statutory rights.

6. Clarification

6.1 Each delivered Tip includes one optional clarification question submitted within 72 hours of delivery. The question and the Coach’s text reply can each contain up to 250 characters. The Coach’s normal response window, shown in the app, runs from the question.

6.2 Clarification explains the existing advice. It is not a new Tip or an ongoing conversation. Rating a Tip does not remove the clarification entitlement. If the response is overdue, contact support. We assess the unmet obligation on its facts; it does not automatically cancel the delivered Tip or create a full-refund entitlement.

7. Cancellations

7.1 Before the Coach starts work and the request enters In progress, you may cancel without charge. We release an uncaptured authorisation or refund money already captured, as applicable. Once work has started, ordinary cancellation is unavailable before the displayed deadline. Statutory rights and valid safety, correction or consent-withdrawal routes remain available.

7.2 If the exact deadline passes while the Tip remains undelivered, you may cancel without charge, keep waiting or use an available replacement route. There is no additional lateness waiting period. The Coach may ask once for more time. You do not have to agree; agreement does not erase the original lateness or an existing cancellation right before delivery.

7.3 Where UK or EEA distance-service cancellation rights apply, you normally have 14 days from formation of the Tip contract to cancel. Starting work does not itself end that right. Before early performance, we obtain and record your express request to start during that period and any legally required acknowledgement. The right ends early only when the service is fully performed and all applicable legal conditions are met.

7.4 Initial delivery does not by itself waive a statutory right where included service obligations remain outstanding or required information or consent is missing. The included clarification is part of the service. Any distinct digital-content supply is subject to its own legal rules. For a valid applicable UK or EEA statutory cancellation before delivery, we waive payment for unfinished work and deduct no cancellation penalty or work charge.

7.5 Cancel through an available app route or by a clear statement to support@elevategolf.com. The form at the end of these Terms is optional. You do not lose a statutory right because an app control is unavailable. Other mandatory local cancellation rights remain unaffected.

8. Refunds and problems with a Tip

8.1 A valid cancellation releases an uncaptured hold or returns captured money, as applicable. Your bank may take time to remove a hold. If a Coach cannot fulfil a purchase, including after leaving the Platform, we cancel it and release the authorisation or refund the payment in full.

8.2 In addition to statutory rights, you may raise a concern about the quality of a delivered Tip within 72 hours of delivery or, if you used clarification within that period, within 72 hours of the Coach’s reply. Use the app’s support route or support@elevategolf.com and explain the problem. Clarification is optional and is never a prerequisite to exercising legal rights.

8.3 We may ask for reasonable supporting information, consider the Coach’s response and assess whether the Tip materially departed from the request or the reasonably expected standard. A remedy may include a correction, repeat performance, partial refund or full refund. We explain the decision. Our assessment does not determine your rights before a court, regulator, bank or payment provider.

8.4 The additional platform review process does not normally remedy a simple change of mind, personal preference about style, or a problem caused solely by the user’s device or connection. Fraudulent or abusive claims are prohibited. These limits and the 72-hour window do not restrict statutory remedies, non-delivery, unauthorised-payment claims or safety reports.

8.5 Where the UK Consumer Rights Act 2015 applies, a service not supplied with reasonable care and skill may entitle you to repeat performance at no extra cost, within a reasonable time and without significant inconvenience, or an appropriate price reduction where the legal conditions are met. The supplying Coach owes repeat performance and we arrange it through the Platform.

8.6 Refunds use the original payment method unless you expressly agree to a lawful alternative. We deduct no refund-processing fee. A statutory cancellation refund is due without undue delay and within 14 days of receiving the cancellation notice. A statutory price-reduction refund is due without undue delay and within 14 days of agreement that you are entitled to it. Applicable local requirements take priority.

8.7 Approval is not completion of a refund. We explain pending or failed provider states and the applicable bank-return timeframe, and address failures. Provider processing does not displace our legal duties. A full refund normally ends access to that Tip and reverses associated loyalty points; a partial refund normally leaves access. Records needed to exercise legal rights remain available where lawfully retained.

8.8 You may use your bank’s or provider’s genuine dispute process. We may suspend access to the disputed Tip while the dispute is investigated and provide relevant transaction evidence. Fraudulent chargeback abuse is prohibited; raising a genuine dispute is not itself abuse.

9. Using golf advice safely

9.1 Tips are the professional advice of the named Coach. Elevate operates the marketplace and does not itself provide golf advice. Tips can cover golf technique, practice, equipment and general non-clinical golf-related fitness, nutrition and hydration. They do not provide medical advice, diagnosis or treatment.

9.2 Provide accurate information. Decide whether you are fit to undertake physical activity and obtain medical advice where appropriate. If you have an injury, medical condition or doubt about safe practice, consult a qualified medical professional before following a Tip. Stop if you experience pain or discomfort.

9.3 Telling a Coach about an injury does not make the Tip medical care or make the Coach responsible for diagnosing or managing your condition. These boundaries do not remove the Coach’s duty of reasonable care and skill, our own duties or liability that cannot lawfully be excluded.

10. Additional terms for Coaches

10.1 You are an independent professional supplier, not our employee or partner. You are responsible for your Tips, their quality and the accuracy of your trading details. These Terms include the agreement between you and Elevate for Tips sold through the Platform.

10.2 You must be at least 18 and hold the verified qualifications and legally required licences relevant to your enabled disciplines. Serving under-18 Players requires the applicable suitability and access checks for your role and location. Criminal-record checks must be lawful for that role. Maintain required clearances and notify us of material changes. Verification does not guarantee safety or results.

10.3 Work within your professional competence and personally prepare or tailor each Tip. Do not give medical advice, diagnose, treat or make medical claims, even if you separately hold a healthcare qualification. Where a safety concern prevents suitable golf advice, pause or decline the request and recommend appropriate professional help.

10.4 Disclose financial, sponsorship, affiliate, gift or other material interests in products mentioned in a Tip. Do not include paid or incentivised product recommendations in Tips for minors. Do not use external AI tools to create a Tip or present generated advice as your own professional work.

10.5 Meet purchased deadlines and clarification obligations. Use availability controls before becoming unavailable. You accept the cancellation rules in clause 7, including the waiver of payment for unfinished work on a valid applicable statutory cancellation before delivery. Repeated non-fulfilment can lead to restrictions.

10.6 Use Player information only to assess permitted requests, prepare Offers, fulfil purchased Tips and provide clarification. Do not export, record or reuse Player material outside authorised Platform functions or solicit private contact. Respect consent withdrawal and erasure instructions. Keep separate records only where legally entitled and required, with appropriate protection.

10.7 You appoint Elevate as your limited payment-collection agent and authorise us to engage regulated payment providers for authorisation, capture, refunds and settlement through your provider account. The Purchaser’s payment obligation is discharged when payment is successfully captured through that route. This does not create a general Elevate-held wallet or payout service.

10.8 Your disclosed commission is deducted from each sale. For the applicable UK and Isle of Man VAT treatment, the displayed commission includes applicable UK VAT rather than adding it on top. Statements identify price, commission, provider and currency deductions, refunds and net earnings. You remain responsible for your tax and reporting obligations and must keep your VAT status and business details current.

10.9 Provider settlement follows your provider’s terms. You bear provider fees and refunds or disputes for which you are contractually liable. Elevate returns its applicable commission on a Coach-fault refund. Elevate-funded goodwill is not arbitrarily charged to you. If we fund an approved refund shortfall for which you are liable, recovery is limited to the exact funded amount and legally recoverable earnings, supported by a transaction record.

10.10 Provider-supported reserves or minimum balances may manage documented refund exposure. They do not permit withholding unrelated earnings. Nothing guarantees refund liquidity or instant bank settlement.

10.11 Gallery ordering follows the selected option, such as price, Match % or Tips delivered. Eligibility, compatibility, availability and blocking determine who appears. There is no paid Gallery placement. We explain the operative ranking parameters and their relative importance before Coach activation and disclose any material change. A listing does not promise business.

10.12 We give reasons for restrictions where lawful. Where applicable business-platform rules require notice of termination, we give at least 30 days’ notice unless a lawful exception permits immediate action. Appeal through clause 12. Existing purchase obligations and lawful content licences survive departure.

10.13 As a Coach, you indemnify us against third-party claims and reasonable losses and costs to the extent caused by your negligence, unlawful conduct or breach of these Terms, including infringement, false credentials, tax breaches or safeguarding breaches. This does not cover loss caused by our own breach or negligence and does not apply to Players or Guardians acting as consumers.

11. Elly

11.1 Elly is our AI assistant. She helps with navigation, onboarding, preparing requests and support, and can retrieve and explain what your Coaches have already provided. She is identified as AI and does not present herself as a person or a Coach.

11.2 Elly does not provide golf, medical, legal, financial or other professional advice. Responses can contain errors. Elly cannot decide that you have lost a refund, privacy or safeguarding right. Refer such matters to support or the privacy contact. Our Privacy Policy explains processing of conversations, transcription and relevant context.

12. Conduct and safety

12.1 Do not use the Platform unlawfully, deceive others, manipulate reviews, impersonate someone, misuse personal data, infringe rights or interfere with security. Harassment, discrimination, threats, sexual exploitation, prohibited sexual or violent material and encouragement of self-harm are prohibited.

12.2 Do not solicit off-Platform contact, lessons or payments from people met through the Platform, or share contact details to bypass its permitted functions. Do not seek private contact with a child. Report concerning conduct through the app or support@elevategolf.com. For immediate danger, contact local emergency services first.

12.3 We apply proportionate protective measures across profiles, requests, media, Offers, delivered Tips, clarification and reviews. Detected prohibited content or contact-sharing attempts can lead to automatic restrictions. Reported concerns and contested restrictions have a human review route. No detection process finds every harmful item.

12.4 We may warn, remove content, restrict features, suspend or close accounts, apply lawful transaction controls or make required reports. Serious safety, fraud or legal concerns may require immediate action. We explain reasons where lawful, without endangering people or prejudicing an investigation.

12.5 You may appeal within 14 days by replying to the notice or emailing support@elevategolf.com. A person authorised to change the decision considers the appeal and explains the outcome. An AI reply alone is not human review. This platform appeal period does not shorten statutory rights.

12.6 Safety restrictions can limit access even where purchases are outstanding. We resolve affected commitments and preserve lawful support, appeal and privacy routes. If we remove access to an unrelated purchased Tip, we refund the affected purchase, subject to applicable legal requirements. A restriction does not permit us to charge for a Tip never supplied.

13. Reviews and rewards

13.1 A Player may rate a delivered Tip once. Reviews must reflect genuine first-hand experience and must not conceal an incentive or material connection. We take reasonable and proportionate steps against fake or manipulated reviews. Criticism alone is not a reason to remove a genuine review. A verified-purchase label requires a linked delivered purchase.

13.2 Loyalty points measure status only. They have no cash value, are not transferable and create no entitlement to money, credit or goods. Enabled earning rules, thresholds and benefits are shown in the app. Reductions apply prospectively and do not remove accrued legal rights. Refunded purchases and fraudulent referrals can result in points being reversed.

14. Content and intellectual property

14.1 We and our licensors own the Platform’s software, designs, trade marks and matching technology. You have a non-exclusive, non-transferable licence to use the Platform for its intended purpose, subject to these Terms and any rights the law preserves.

14.2 You keep your rights in content you provide. You permit us to host, process and disclose it for the requested service and lawful safety and case handling. Eligible Coaches can use permitted posts to assess and make Offers; the selected Coach can use relevant material for the Tip and clarification. Upload only material you own or are authorised to use.

14.3 Coaches keep their rights in original Tip material and grant us the licence needed to provide lawful purchased access, including after Coach departure. Players may use purchased Tips for personal golf practice, but must not publish, share or monetise them without permission.

14.4 These licences remain subject to privacy, consent and erasure rights. They do not create a perpetual right to retain identifiable Player footage, including footage embedded in delivered Tips. We remove affected material when required. Independent Coach demonstration material can remain only where its content and rights permit. We do not promise permanent access to another person’s identifiable material.

14.5 Public promotion requires the affected adults’ separate permission. Under-18 material is excluded. These licences do not authorise sale of identifiable private recordings, health information or general-purpose AI training on private Tip material. We may use suggestions about improving the service without payment, subject to applicable privacy and intellectual-property rights.

14.6 Send infringement reports to legal@elevategolf.com. Identify the work or right, location of the material, relevant references or timestamps, your contact details and authority, and the basis of the complaint. Include an accurate good-faith statement and typed or written signature. We may seek further information, restrict material and notify the uploader. The uploader may explain permission, error or a defence. Applicable statutory notice, counter-notice and reinstatement rules remain effective; this general contact is not represented as a registered US DMCA agent.

15. Account deletion and closure

15.1 Request deletion in the app or email privacy@elevategolf.com, preferably from your account email address. Identify the account and ask for deletion of the account and associated personal data. Do not send a password, payment-card details or identity documents in the initial request. We may verify your identity securely.

15.2 A seven-day wind-down starts from the request, with an exact cutoff shown or communicated. You may cancel deletion before that cutoff. New purchases stop; existing commitments and valid clarification can continue where lawful and safe. A deleting Coach is hidden from new business immediately.

15.3 At cutoff, account access ends. Open undelivered purchases involving the account are cancelled, with holds released or captured money refunded. An unanswered clarification is assessed as an unmet obligation rather than an automatic full refund. Ordinary and statutory cancellation rights remain available during wind-down.

15.4 Operational erasure is completed within 30 days of the original request, including wind-down. Backups containing the information expire within 90 days of that original request. The Privacy Policy explains covered data, recipient handling and limited lawful retention. Withdrawal of consent stops dependent processing immediately, without waiting seven days.

15.5 Deleting a sole Guardian’s account cannot leave a child using the service without required arrangements. After 24 months without meaningful authenticated use, we review inactivity. If closure is appropriate, we give at least 30 days’ notice to the account holder and linked Guardian, allowing an appropriately authorised account to remain active. Automated activity does not reset inactivity. This does not postpone an earlier deletion or withdrawal request.

16. Responsibility and liability

16.1 We provide our services with reasonable care and skill. We are responsible for loss caused by our breach that was reasonably foreseeable when the relevant contract was made, subject to the lawful limits below. The Coach is responsible for the Tip supplied. A provider’s or app store’s separate service does not remove our own responsibilities.

16.2 Subject to clauses 16.3 and 16.4, our aggregate liability to a Player or Guardian for an affected purchase is limited to the greater of £100 and the amount paid through the Platform for that purchase in the 12 months before liability arose. For a Coach’s business use, the limit is the greater of £100 and the commission that Coach paid us in that period. There is no separate lower limit for Elly.

16.3 For consumers using the service privately, business losses are excluded where lawful. For Coach business claims, indirect or consequential business loss and loss of profits, revenue or goodwill are excluded only to the extent reasonable and lawful. Any cap, exclusion or indemnity applies only where lawful and fair under the law governing the claim.

16.4 Nothing excludes or limits liability for death or personal injury caused by negligence, fraud, fraudulent misrepresentation, deliberate misconduct, compensation under data-protection law, statutory refunds, repeat performance or price reductions, or any other right or liability that cannot lawfully be excluded or limited.

16.5 We take reasonable steps to address outages and events beyond our control. These do not remove statutory rights, permit a charge for an undelivered Tip or suspend cancellation and refund duties without a lawful basis.

17. Changes and other terms

17.1 We give at least 30 days’ notice of material changes to these Terms through the app, website or email and obtain fresh acceptance where required. Existing purchases retain their applicable terms. We may change or discontinue features, subject to contractual and statutory obligations.

17.2 Contract confirmations and notices are provided electronically in a saveable form where required. You can request lawfully retained purchase evidence after account closure. Service communications do not constitute consent to marketing.

17.3 English and Welsh law governs these Terms. Courts of England and Wales have jurisdiction, subject to any mandatory consumer right to use another court or rely on local law. We impose no arbitration requirement or class-action waiver. Contact support@elevategolf.com to try to resolve a dispute; this does not prevent external remedies.

17.4 If a term is invalid, the remaining terms continue. A failure to enforce a term is not a waiver. You may not transfer your agreement without our consent. We may transfer it in a reorganisation or business sale only where your contractual and statutory protections are preserved.

17.5 For an app downloaded from Apple, Apple’s standard Licensed Application End User Licence Agreement governs the software licence. The relevant store’s terms govern its distribution service. These Terms govern the Elevate marketplace and purchased Tips. Applicable store-billing and refund arrangements are explained for the relevant purchase and do not remove statutory rights.

18. Contact and cancellation form

18.1 Support and purchase cancellations: support@elevategolf.com. Privacy and deletion: privacy@elevategolf.com. Legal and intellectual-property reports: legal@elevategolf.com. Postal correspondence: Elevate Golf International Limited at the registered office in clause 1.1.

18.2 You may use the following cancellation form, but any clear cancellation statement is sufficient where a cancellation right applies.

To Elevate Golf International Limited, 1 Warner House, Harrovian Business Village, Bessborough Road, Harrow, Middlesex, HA1 3EX, United Kingdom, or support@elevategolf.com:

I give notice that I cancel my contract for the following service.

Tip Request reference:

Order date:

Consumer’s name:

Consumer’s address:

Date:

Signature, only if sent on paper: